EKN Report: Build Customer Loyalty with Wi-Fi

How restaurants and retailers can leverage Wi-Fi to build customer loyalty

6 in 10 QSRs and 1 in 2 retailers lack an adequate understanding of customers that visit their physical locations. In a time when consumers are demanding more personalization and loyalty is fleeting, Wi-Fi can enable a friction-less way to understand more about visitors and deliver more relevant marketing.

In this report, you'll learn:

  • How restaurants and retailers can drive loyalty by collecting visitor data
  • What Wi-Fi capabilities and location technologies to focus on
  • Why location-based marketing is a must-have initiative for QSR and retail brands

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Expand Customer Database

Increase email capture and enrich database with customer demographics

Measure Online-Offline Attribution

Directly attribute digital marketing campaigns with in-store visits

Capture Customer Behavior

Understand customer identity and behavior in-store, regardless of purchase

Create Personalized Experiences

Leverage customer analytics to create authentic and engaging experiences

Capturing and analyzing billions of measurements everyday

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